this is what i have noticed: people throw in “free food” when having events and programs on campus just to get the students there. i have mixed feelings about programs that have food “just to get students there.”
i get that sometimes, students aren’t appealed by a program that may be necessary, fun, and/or beneficial for them for some reason or another. they’re consumed with hanging out with friends, studying, working, going home, or going out on the town. those can be challenging things to compete with. everyone’s gotta eat though. why not add in the free food? and, who doesn’t like the two together: free and food.
like love both.
rather than spending the time to market it well or engage people in real conversations about the value of the event, the fix-it for student programmers and staff is to offer free food to lure them in.
i think that is a crappy compromise.
…and, not really a compromise at all.
that’s not to say that i don’t like programming that’s centered around food. that’s a totally different subject.
it’s important for us to think about how we’re using food as it relates to programming efforts. i know that it’s something that i’m always working on. i constantly ask the question: does the food compliment the purpose of the program or is it used as an add-on that will get students there but not to stay?
let’s be real, you can get them there with food, but they don’t stay most of the time.
so, what’s the point?
yield one 8×8 baking pan (about 16 squares)
1/4 cup unsalted butter
1/4 cup plain greek yogurt
1/4 cup brown sugar
1/2 cup sugar
1/4 cup frangelico
1/2 teaspoon baking soda
1/2 teaspoon sea salt
1 1/4 cup all-purpose flour
1/2 cup semisweet chocolate chips
2 tablespoons nutella (you can also use any chocolate hazelnut spread)
preheat oven to 350. coat an 8×8 baking pan with nonstick cooking spray. in the bowl of a mixer fitted with a paddle attachment, combine butter, yogurt, and sugars. once combined, add egg and frangelico and mix until smooth. sprinkle in baking soda and sugar. slowly add in the flour and beat until just combined. fold in chocolate chips.
spread batter into prepared baking pan. dallop dots of nutella on top of the batter. using a knife, swirl nutella into the batter.
bake for 20 minutes or until the top is brown and a toothpick inserted comes out clean. remove from oven to cool. cut into squares and eat warm or at room temperature.